Sales & Consulting
CompletedClient
Lumen Retail
Service
Sales & Consulting
Location
London
Date
May 2024
Duration
9 months
Business overview
Lumen Retail had ambition outpacing its go-to-market. We pressure-tested the market opportunity in London, rebuilt the sales motion around it, and stood up the pipeline, roadmap and cadence to make growth repeatable rather than heroic.
Client objectives
Approach
Pressure-test the opportunity, ICP and competitive position.
Rebuild the motion — segmentation, offer, and cadence.
Stand up pipeline, forecasting and enablement.
A staged plan the board can hold the team to.
Revenue impact & KPIs
1.9x
win rate on qualified deals
94%
client satisfaction
9 months
engagement duration
“They reset our trajectory — a sharper strategy and a pipeline we can actually forecast.”
— Lumen Retail
Next project
Sales & Consulting · Riyadh · Oct 2025
